Nūr is a women-founded boutique creative agency all about building community and growth authentically.
Our strength lies in helping brands navigate cultural nuances-whether they’re looking to resonate deeply with Middle Eastern communities or bring more authenticity and inclusion in their broader strategies.
With a team of Millennial and Gen Z creatives - we know (and love) social media, marketing, and building brand identity. Our core beliefs are marketing and creative direction should be driven by quality, taste, and shared vision.
As a full service agency, we collaborate with talents to bring your vision to life - whether you need a creative campaign, brand strategy, photo + videography - we have someone.
Social Media Strategy & Management
Grow your audience with tailored strategies and hands-on management.
Photography & Videography Creation
Capture your brand story through striking visuals and dynamic content.
Creative Campaigns & Production
Bring bold ideas to life with campaigns that inspire and convert.
Marketing, PR & Event Campaigns
Build awareness and impact through strategic PR and unforgettable events.
Brand Identity & Visual Design
Craft cohesive brand worlds with timeless design and visual direction.
Website Design & Development
Transform your online presence with custom websites built to perform.
Sitti’s House
Sitti’s House, a Kanafeh making class based in New York City, trusted Nur Agency to come up with their creative concept, production, and marketing plan for their merch line. The graphics for the mech included a Sitti (arabic for grandma) making Kanafeh with elements of Brooklyn and Palestinian food surrounding her.
We knew the concept needed to include both East and West -highlighting the reality of the Arab Diaspora- by blending both concepts in the shoot. We chose Balady and a gold store in the iconic Bay Ridge (home to many Middle Eastern families and businesses) to represent our concept “MENA in the West.”
Ayat Restaurant
This New York City staple trusted us to build their online social media presence - and they still do. Together we created content that has been shared by Bella Hadid (multiple times!)
Haraz Cafe
A Yemeni coffee house based in Soho, we promote all in-house campaigns driving awareness around their events. Our videos (posted on their Instagram page) receive at least 20,000 views.